Archive for the ‘List Building’ Category

How To Manage Multiple Email Lists

December 5th, 2010

How to manage multiple=

Introduction To Email Autoresponders

December 5th, 2010

Introduction To Email Autoresponders

Confirmed Opt-in Myths Exposed

May 12th, 2010

Posted by Sean Cohen of Aweber

Confirmed opt-in as defined by SpamHaus, who is one of the most respected anti spam organizations in the world:

Known as “COI” in the legitimate bulk email industry, also known as “Confirmed Opt-in”, “Verified Opt-in” or sometimes “Double Opt-in”.

With Closed-Loop Opt-in the Recipient has verifiably confirmed permission for the address to be included on the specific mailing list, by confirming (responding to) the list subscription request verification. This is the standard practice for all responsible Internet mailing lists, it ensures users are properly subscribed, from a working address, and with the address owner’s consent. » More: Confirmed Opt-in Myths Exposed

Putting The “Service” Back In “Customer Service”

May 11th, 2010

Posted by Sean Cohen of Aweber

The future of customer service is here. Technology has made seeking out support faster and easier than ever. But, has your digital age company sacrificed true service in the name of automation?

Today, finding customer support is as simple as writing an e-mail or picking up the phone. But, even though you’re not face-to-face with your customers, you still leave a lasting impression. Do you come across as caring and competent, or menacing and mechanical? » More: Putting The “Service” Back In “Customer Service”

Spam: Where it Came From, and How to Escape It

May 10th, 2010

Posted by Tom Kulzer (AWeber CEO)

In 1936, long before the rise of the personal computer, Hormel Foods created SPAM. In 2002, the company will produce it’s six billionth can of the processed food product. But that mark was passed long ago in the world of Internet spam.